Bandai Namco Entertainment Inc. is a Japanese multinational video game publisher headquartered in Minato-ku, Tokyo. Its international branches, Bandai Namco Entertainment America and Bandai Namco Entertainment Europe, are respectively headquartered in Santa Clara, California and Lyon, France. It is a wholly-owned subsidiary of Bandai Namco Holdings, an entertainment conglomerate. Bandai Namco Entertainment was formed on 31 March 2006, following a corporate merge between Namco and Bandai on 29 September of the previous year. Originally known as Namco Bandai Games, it merged Bandai Games and Namco Networks in January to create Namco Bandai Games America. Namco Bandai Games absorbed Banpresto’s video game division in 2008 and dissolved Bandai Networks in 2009. Development operations were spun off into a new company in 2012, Namco Bandai Studios (now called Bandai Namco Studios), to help create faster development time and tighter cohesion between development teams. Namco Bandai Games was renamed Bandai Namco Games in 2014 and again to Bandai Namco Entertainment a year later. Bandai Namco Entertainment owns several multi-million video game franchises, including Gundam, Pac-Man, Tekken, Soulcalibur, Tales, Ace Combat, Taiko no Tatsujin, The Idolmaster and Dark Souls. As of March 2020, it is the third-largest game company in Japan in terms of revenue and market capitalization, after Sony Interactive Entertainment and Nintendo, ahead of Square Enix, Konami, and Sega. The company also owns the licenses to several Japanese media franchises, such as Shonen Jump, Kamen Rider, Sword Art Online, and the Ultra Series. It is the core publishing and development area of the Bandai Namco Group’s “Content Strategic Business Unit” (Content SBU), and the main video game branch of Bandai Namco Holdings. In March 2013, Namco Bandai Games established two new game studios. The first, Namco Bandai Studios Singapore, is Namco Bandai’s “leading development center” in Asia and develops game content for the Asia Pacific market. The second studio, Namco Bandai Studios Vancouver, works on online social games and game content development for North America and Europe, and is part of the Center for Digital Media (CDM). In July 2013, Namco Bandai Partners (NBP), which used to oversee the PAL distribution network since September 2012, merged with Namco Bandai Games Europe (NBGE) in order to push distribution and publishing into one entity, Namco Bandai Games Europe (NBGE).